Centaur’s digital publisher Stephen Brooks has joined Emap as digital director, lifestyle, Emap Communications.
Brand Republic (owned by Centaur peer Haymarket Publishing) suggests that the move is part of a recent drive to boost Emap’s digital ops – especially if the publisher is to meet its target of doubling digital revenues by the end of 2008.
It seems that things are moving a little faster in the digital department, at last. As per my recent post on print publisher’s God given right to survive online, Brand Republic referred to Emap chairman, Alun Cathcart’s previous comments that the company needs to speed up the execution of its strategy of adapting to audience consumption shifts from traditional to digital media platforms.
Stephen has left a comment to clarify that his position is digital director for EMAP Business, not Consumer. Note to self: triple check anything reported on Brand Republic…