– social network and email aggregator

Jemima Kiss on the Guardian newspaper’s suggests Facebook is sniffing round it but just how popular will Plaxo be?

Sure, it’s annoying having to create multiple profiles on this week’s most popular website, but after a while don’t people just stop signing up to new sites and stick with one simple one they love. And what’s Plaxo’s value going forward? It needs to keep working with tomorrow’s next big thing just to stay relevant – and not all sites will comply (Facebook being an example).

Hats off for bringing a simple version of an RSS aggregator to the masses (get over it – the majority don’t know or want to know what an RSS reader is / does). But it may not have the draw it needs in order unless it works with everyone.