Tag Archives: YouTube

MPs urge for tighter controls on content

This debate has rumbled on for years, but the Guardian’s Mark Sweney reported only last week that MPs are asking web companies to do more in vetting content on their sites. It’s not new – remember when the time when ISPs got sued failing to take down libellous websites quick enough?

The problem? Well, when you’re YouTube and you get millions of submissions and updates each day, who checks what, when and how? But things might get tricky if sites don’t get proactive and self-regulate or sign up to an informal code of practice.

Can technology help filter out user generated content? It depends from CMS to CMS and I bet that some post moderated sites search for abusive language via the front end search box. But even if it’s true that some of the big UGC sites have search technology that uses an algorithm to hunt down copyrighted music or TV content, how difficult would it be to get these sites to share this technology. Video search technology is big business and anything that can dynamically identify video patterns / human actions / faces is going to be worth zillions, not least to the authorities and security agencies. Imagine the potential of a video search tool that could recognise and flag up drunken fights or car thieves on a city’s 2,000+ CCTV cameras, effectively doing away with the labourious effort of a human trying to watch them all at once. An extreme example but you get my point.

[Read more about the MPs comments at BrandRepublic]

“Drama queen” Facebook and deleting your profile

Will Facebook ever let its users delete all traces of their online existence in one easy step, asks tech blog gadgetell.com.

The debate about old blogs, posts and social network profiles coming back to haunt users shows no sign of slowing. It’s no doubt a reaction to the growing concern by now mature job seekers who are worrying that their job applications are being rejected by HR execs because of an anti-Starbucks blog post dating back to a time when Marylin Manson was edgy.

If you don’t know why the Aleksey Vayner story should be read by everyone with a pithy blog or kerazy social network profile, then read this letter in the FT.

Read more gagdetell.com’s post about permanently deleting Facebook profiles.

Watch a video of how to disable Facebook applications (thanks to Jeremiah Owyang of Forrester for the link).

Lenny Henry – web evangelist and saviour of youth TV?

Lenny Henry has always occupied an odd space in the entertainment industry. Not unlikeable but not altogether a-must-watch comedian either.

So when LennyHenry.tv came along, his new late night ‘comedy’ vehicle on the BBC, we didn’t expect to be blown away. Oh no, we thought. Oh no – someone’s finally decided to do ‘You’ve Been Framed’ using web clips.

But wait – this was before we read an interview with Lenny in the Guadian newspaper.

Lenny, we’re told, despairs at how the TV industry has lost touch with younger generations. He despairs at how his 16-year-old daughter and her friends spend all day on the web and their mobiles, and wonders why they don’t want to go into television.

So is LennyHentry.tv part of a personal attempt to reach out to increasingly disperate audiences? Is Lenny really a thought leader in appealing to the new web literate? Should we applaud him for attempting to take head on this shift in younth audience tastes?

Sure it’s on late at night, no doubt because BBC focus groups said that prime audiences for this show was a 30-something, male geek who stays up late watching crap TV (in other words, us). But is it more than Tarrant on TV? Is this just Used-to-be-funny on YouTube? Will we see more TV/web crossover? Despite what happened to MTVFlux and Trouble’s Home Grown?
Either way, we welcome Lenny’s call to better engage with this increasingly hard to reach audience (well, hard to reach in that you need to offer them something truly exclusive – like a preview of the new E4’s Skins series on a branded MySpace channel).
Broadcasters need to work harder in appealing to these audiences – it’s not all about urban music and Hollyoaks.

Modest blog network Shiny Media gets 3.5 million users each month!

Hats off to the folks at Shiny Media after being featured on MediaGuardian’s Elevator Pitch.

They get some stick about the ‘raw’ video reviews they do on YouTube. They say they’re just giving their users the basic info – users don’t want high (and time consuming) production values.

These vids are also the third most watched director videos behind the likes of BBC, so they must be doing something right.
Read their interview on MediaGuardian’s ‘pda:digital content blog‘ (sheesh).

We’d also like to hear more about the relationship they have with PR bigwgs Red Consultancy and its Shiny Red Media JV. Can a PR agency and publisher work form a partnerships without tainting the independence and authority of its titles?

Nuts, NME and Loaded websites record decent unique user growth

IPC Media’s portfolio of youth websites has registered welcome growth in unique users.

Sites like Nuts recorded a growth of nearly 50 per cent between June and November 2007 (according to an ABCe audit).

Take note website marketers thinking of exploiting free social network opportunities: IPC claimed that putting NME video content onto other sites like YouTube has attracted over 2.5 million viewings. No doubt this has helped reciprical traffic to NME.com.

Read more at journalism.co.uk

FT’s David Bowen: social networks and Burmese unrest.

Wikipedia was just as powerful a distribution tool as social networks and blogs for recent Burma buzz, and amazingly, out-scooped many sites, says Bowen.

Surprisingly, searches on YouTube yielded very little (aside from a TV ad for Halo 3 and something called ‘Gayfight!’)

Read David Bowen’s full post on ‘How social networks contribute to regime change‘.